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  Tourism Innovation and Transformation Forum

The tourism industry in the region is undergoing a massive shift with changing regional and international tourism patterns. An innovation based approach is the need of the hour and Ministry of Economy - UAE is proposing an annual forum that can lead such a transformation in the UAE Industry mirroring H.H. Sheikh Mohamed Bin Rashid's vision about innovation and smart city / smart tourism.

Tourism Innovation and Transformation Forum is an innovation focused event to provide a platform for regional stakeholders to understand the benefits of innovation. It will focus on the role of innovation in transforming tourism and how government and tourism organisations should prepare themselves for this transformation.

What is our mission

To develop the Forum into an annual platform for UAE's tourism leaders and stakeholders to understand the true meaning and benefits of innovation in the sector with the MOE anchoring the development and placement of UAE as a hub for innovation in tourism and where international best practices for tourism innovation can be shared.

Forum Features

Key Topics

  • The role of innovation in transforming tourism and how government and tourism organisations should prepare themselves for this transformation
  • How an innovation based approach can enhance the quality of your visitor experience
  • Innovative ways to deliver technology based smart tourism solutions
  • Understanding the importance of a joint approach to attract and engage next generation tourists
  • Profiting from Tourism Innovation - winning ideas and case studies
  • Mobile web, smartphone applications and location based tourism services
  • Successful business and service models - Lessons to learn for UAE Tourism operators

Why attend?

The First Tourism Innovation and Transformation Forum, under the theme, Tourism transformation by innovation, is taking place on 23rd November 2016, in Dubai, UAE under the patronage of Ministry of Economy.

Participants will engage in and benefit from insightful, innovative and collaborative dialogue around the role that Tourism Innovation plays in transforming the tourism industry in the region.

Who should attend

  • Government leaders - local, regional and international
  • CEO, COO and other C-level leaders from the below tourism stakeholders:
    • - Hotel
    • - Aviation
    • - Transport
    • - Hospitality
    • - Destination Development and Management
    • - Tourism Investors and Tourism operator companies
    • - Technology solution providers
    • - Tourism Suppliers, Consultants, Builders and Contractors
2016 Partners